Manual Search Engine Optimization (SEO) strategies are time-consuming as it requires constant monitoring, tweaking, and testing. But the good news is that using the right tools can automate these arduous tasks.
Let’s discuss seven SEO automation tools that you can utilize to drive real efficiency and reap profitable returns.
A quick definition of SEO automation
SEO automation is a term for the consecutive usage of software tools to automate manual tasks, thereby saving time and money. For example, they help optimize a website for search engines quicker and easier.
So, employing automation software guarantees a high degree of accuracy and insightful analysis achieving high rankings within a reasonable amount of time.
What are the automated tasks performed using SEO automation?
There is a wide range of tasks done using this software. However, they are not limited to;
- Keyword research
- Generating meta descriptions at scale
- Website crawls
- Link building
- Reporting
- Tracking ranks
- Website analysis
- Monitoring for brand mentions and new links
- Competitor analysis
- Analyzing log files
But if you find using it strenuous for the first time, a top SEO company in India awaits you to help your business.
The working principle of SEO automation
This software connects with your website to collect data. Then using the collected data, it automizes your SEO tasks. For instance, if your website uses a keyword research tool, it gathers all the data of the traffic and the keywords used and assists you in finding newer keywords to target.Â
Consequently, if your website uses link-building tools, it recovers data from your website links and helps find new ones.
Benefits of SEO automatization
Amongst the timeless advantages of using SEO automation tools, here are a few to inspire you;
- Quick work in a few seconds: It automates many SEO manual tasks for you, saving time.
- Profitable results: It provides excellent results more than manual work.
- Skyrockets SEO efforts: If you wish to scale your SEO efforts, you need to automate using this software.
Time-saving and profit-driven SEO automation hacks for 2023
Now that you’ve gained holistic knowledge to automate your SEO campaigns with the tools, it’s time to learn about these seven tools that will ease your process.
- SEMrush
This powerful SEO all-in-one toolset is highly booming in the market today. It has many capabilities for automating SEO tasks to help with keyword research, tracking website ranks, analyzing competitor websites, etc. Also, it’s packed with 40 different features and undergoes frequent advancement.
- SE Ranking
It is one of the most popular SEO tools, with comprehensive features and robust rank-tracking functionality. It allows keyword research, backlink monitoring, competitor research, rank tracking, website audit, on-page checks, social media management, and more.
- Ubersuggest
This is the best instruction-free and user-friendly SEO automation platform to streamline keyword research and curate content marketing ideas. Also, it provides keyword ideas to target within content based on the original search.
- Moz Pro
It is one of the most comprehensive SEO tools trendy in the market. They cover areas of expertise in keyword research, site audit, website rank tracking, and more.
Also, they have some excellent features to help you with SEO automation, with video tutorials to get handy with the user-friendly tools offered.
- Screaming Frog SEO Spider
This is the best auditing software for website crawling and collecting data about their respective on-page elements. One can crawl small and large websites, schedule audits, find duplicate content, improve website architecture and auto-export crawl data.
Other powerful features include;
- It shows broken links, errors, and redirects.
- Metadata and page data get analyzed.
- Ahref
It gives the biggest bang for your buck with keyword discovery from up to 10 search engines.
In addition, it offers routine backlink monitoring, exploring competitors’ websites, analyzing click distribution for an individual keyword, content gap analysis, competitor’s keyword rankings, and comparing them to your own.
- SEO Power Suite
It is a compact 4-tool set that caters to all your SEO needs on your desktop. They are rank tracking, link tracking, website audit, keyword research and more.
Apart from the mentioned list, you can also consult a top SEO company in India to get the job done without any labor.
Final thoughts
SEO automation tools are integral to search engine optimization as they offer unique ways to eliminate tedious tasks, save time, and maximize your productivity.